The World of Licensing
The above is my full color logo that reflects they type of work I've been getting ready for my licensing portfolio. It's nice to do something a little different from drawing kids :)
I have totally engulfed myself in the licensing world and what I've been finding out is that there are a gazillion companies out there that license work and there is this air of secrecy that surrounds the entire industry from both artist and companies. It's really hard to explain but it's become very evident to me. I understand that some artist have to keep their licensing partners confidential due to specific contract agreements but when you can't see any of a companies or artist's work unless you are a manufacturer, that seems a little weird to me. I totally get why they do it that way, but I'm wondering if people are hurting their business by being so hush-hush (visually and informationally). I'm in no way telling people how to run their business (I still have secrets under my belt) and maybe they've been burned in the past? I think I feel this way because I've always had an "open" portfolio and freely talk about my experiences in the illustration field. It has gotten me thinking if I should be secretive with my work and information. I don't know the answer yet... Anyone else get this vibe about the licensing industry?
I had a great, awesome, long-overdue, meet-up with an old professor of mine from college. She was my absolute favorite and I had lost touch with her after graduation. Over the last 8 years I've been periodically googling her seeing what she was up to and couldn't find anything. When I started thinking seriously about licensing, I thought about how great it would be to pick her brain since I remembered she had dealt with licensing and product development for a company. Well, low and behold, while doing my research on licensing, I happened to find her on the staff page of a licensing agency. Serendipity? Serendipitous in deed! So I was able to pick her brain last week and my brain hasn't stopped firing since.
I've also been reading a lot of blogs from licensing artists and since Christy
(love her!) tagged me, I'll share some of my recent licensing favorites:
Tara Reed's Art Licensing Information Blog
Heather Bailey's HELLOmynameisHeather
Paula Prass' Show + Tell
Amy Schimler's Red Fish Circle
And here's a fun piece I did this weekend. It's been on my to-do list for a while. Now I'm working on some things to compliment it:
Labels: junk-a-doodles, licensing